1 reply, 2 voices Last updated by n d 3 years, 11 months ago
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    • #44836

      John Trakselis
      Participant
        @john@chicagoceocoaching.com

        https://www.linkedin.com/in/johntrakselis/

      • #44847

        n d
        Keymaster
          @negeen@coredm.com

          Hey @john-trakselis-2-2! Thank you for submitting your profile for review – below are my comments:

          I really like your profile photo but your head is cut off and it’s way too zoomed in. Do you have another photo that doesn’t crop your head out?? If so, you can send it to Lindsey, our graphic designer, and she can add a white background for you if this one doesn’t have one.

          Your banner image is OK. I’d like for you to email Lindsey, tell her about your field of work, and she will create something better (and more inviting) for you. The black and dark text is really blending in together and doesn’t immediately grab my attention.

          Lindsey@coredm.com

          Headline (words under name):

          Right now you have: “Chair at Vistage International, Co Chairman–Middle Market Committee at Private Directors Association”

          And the headline slot is the BEST piece of real estate on your profile. You want to capture visitors immediately.

          Let’s really make it POP! Think back on your Perfect Client exercise* How about filling out this template:

          Want _______ WITHOUT _______? ☆EXPERT _____ Helping Clients _____☆☞MSG Me!

          Summary:

          When someone clicks to view your profile, the first 2 sentences of your profile About/summary section are available for them until they have to click “see more”. That means, your first 2 sentences are very important.

          Also, you HAVE all the content, it just needs to be better organized!

          Pro tip: go to Kent’s profile, copy his About section, and ADD your own information to it. His outline is what we teach in the program! This should really help you with removing those bullet points at the end and focusing on a powerful sales letter.

          https://www.linkedin.com/in/klittlejohn/

          Try to replace “I” with “you” and we want to bring back the full focus on your perfect client in your sales letter. You can talk about yourself, but make sure to segway it back to them.

          Great content and information!

          Call to action:

          You need one at the end of your sales letter!

          If you’re ready for [pain point] then give me a call TODAY at _______ or message me here on LinkedIn to see if we’re a good fit!

          Please tag me after you make the necessary revisions! 🙂

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