3 years, 6 months ago-
Posts
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Trogan Horse questions:
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Hey Kevin! It’s awesome to connect.
I looked over your profile and it looks like we may have some synergy.
What’s your current business?”
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That’s great!
Sounds like you keep busy. Do you find time to plan for your future and retirement?
Steve Rath
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Thanks for your answer…
Do you feel like having a plan in place that will allow you to live and retire comfortably would interest you?
Talk soon,
Steve Rath
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I’m with you Kevin.
I put together investment strategies that will do exactly that.
Steve
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Would you be interested in chatting and I will help you?
Message me with your number and a few times you would be available, so we can talk.
Have a great day,
Steve Rath
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Hi @steve-rath! These look good – you can remove “Steve” from the end of every message. Below i’ve cleaned up your questions and they will be ready to use:
Q1: Great to connect, [NAME]! What’s your core business?
OR you can ask “I looked over your profile and it looks like we may have some synergy. What’s your current business?”
Q2: That’s great! Sounds like you keep busy. Do you find time to plan for your future and retirement?
OR
Perfect! Have you taken the necessary steps to prepare for your retirement?
OR
Q2: Perfect! When do you plan to retire?
Q3: Perfect! If I had a few simple strategies that would help you accomplish that, would you like me to share those with you?
STEVE – let’s get them on the phone with a new question like… ^
4) Fantastic. What are a few time windows that you have available tomorrow to chat?
5) 2pm works. What’s your mobile?
Steve, you can split test with your own version and the one above if you’d like 🙂
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OK Negeen, re-tooled as promised, check it out and tell me what you see. Also, tell me (gut reaction) how do you like the background picture. Does it “feel” upscale, relaxing, looking forward to, lifestyle ish? Anyone with thoughts on this, feel free.
PS: This is a serious mental workout 🙂
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Hi @steve-rath! You’re doing awesome! In my opinion, the photo would look a lot better with some type of logo or text that says your name or your companies name. To me, it just looks like an image but if you have Lindsey spice it up – it will look super professional! Great photo!!
Remove your number from your headline – it’s making it too cluttered and also, your phone number belongs at the very end of your About section with the call to action 🙂
GOOD about section!!!
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Thank you Negeen!
This has been a little like trying to figure out Quantum Mechanics. Harder than I thought, but I think I’m getting there.
I removed the phone number but I’m a little concerned that if it’s not on the front page somewhere, people who want to contact me, have to hunt for it. Personally, I don’t like it when I have to do that, so…….
Lastly is there a way to actually speak to customer service on the phone? I have a couple of questions about the profile and the program and can’t get answers. For instance, something that Matt said to do on my page in one training so that people who view my profile don’t see “people also viewed” on my page. I can’t find it.
Also on my support section, there’s no place for me to post a question (top, bottom or sides) and when last week I showed up for the Wednesday, Zoom meeting and was told that the email I received was wrong and I needed to go to another meeting but there was no link to get to it. She said the link would be in the Support Forum but it wasn’t
Anyway, frustrating I can’t easily get a couple of questions answered without wasting a lot of time.
Thanks for all you help.
Steve
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Hi @steve-rath, i’d love for you to join my technical questions office hour tomorrow if you’re able to make it. I want to make sure all of your questions above are answered (verbally).
It’s Mondays at 11am EST – please click on the link to join:
Mondays at 11am Eastern
Wednesdays at 6pm Eastern
The link to join for both is http://zoom.us/j/4496238008
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Good Morning Negeen,
Could you review the following script I’ve come up with for my video? Unfortunately, as is it runs about 7 minutes. If I remove the one paragraph noted “example #2”, it runs approx 5 min – 30 seconds. Let me know what you think 🙂
Script:
Would you like to sell your premier home or investment property with a stress-free transaction and walk away feeling that you’ve WON?
That you were successful, the best price and terms were negotiated for you, and you were treated with the highest level of communications, integrity & respect?
How about having an informed, no surprises, stress free transaction, done completely for you and it was just, well….easy?
You can and you’re in the right place!
Hi, I’m Steve Rath and I am a Real Estate Professional & Expert, helping clients with the sale and/ or purchase of their most important investment.
You deserve:
An expert property evaluation with recommendations on how to maximize your sales price……
An Honest & accurate price recommendation. A property priced too high or too low results in the same thing to a seller. A net loss to you!
Then of course you want a trained & talented negotiator. Negotiating is a rare skill that some have, & some just don’t. It takes personality evaluation, situational awareness, and “knowing your adversary”, and their motivations through investigation of both their Realtor and the consumer, putting it all together, and your delivery.
Importantly you must have: Quality, professional & targeted marketing. Poor quality materials, photos, virtual tours, and yes even verbiage, are the death of a home listing or the eventual sold price. Anyone, a friend, relative, friend of a friend, person that you just met and haven’t really investigated who has a license, can take your listing, stick a sign in the lawn, put the property into the MLS, and wait….and wait….and wait. Or worse in a seller’s market, you get a quick offer and sale and don’t even know that you left $50,000 on the table. A true professional knows how to “find” and attract your best potential pool of buyers.
On one listing I just sold near Lake Tahoe, the sellers interviewed 4 Realtors. The first three Realtors valued their home between $750K and & 800K. I was last in and guaranteed them, I could sell the property quickly for $990K. I did and in less than a week, with 3 offers.
Also, you want, no need, the best of the best of Real Estate Brokers who can “see” the deal, recognizing, anticipating and communicating to you what to expect, before, during, and after an offer is accepted. This is pretty darn important, don’t you think?
And finally, you really deserve honest, open & frequent communications.
I deliver on all.
Let me ask you this, if you needed life-saving surgery and cost was NO object, would you choose a well-respected surgeon who graduated with honors from Stanford Med and still practices there OR a graduate of The American University of Antigua, not sure of their class ranking, but they do hold a valid medical license? Hmmm
This is such an important life and financial decision that could mean tens of thousands of dollars, even hundreds of thousands to you, and lots of stress or not.
Here’s a quick story about why you need to know and question who will represent you in your real estate transactions.
In MY neighborhood, there’s an agent who purports themselves to be THE neighborhood real estate expert in mailouts. Being a broker, it’s easy enough for me to check their stats, so I did. Turns out that he had not sold one single property in 5 years in the neighborhood. Not even his own which he had listed for 2 years. Further, he had listed some properties but sold only one small home in 2 years! And, it was about 20 miles away.
Delete this???>>>Want another? There was a “Neighborhood Real Estate Specialist” who had a full page, local newspaper ad, with 30-40 pictures of his “clients” homes, complete with a glowing client statement about the job “he” did. Pretty Impressive. Problem was that although implied that he sold these homes, they were actually pictures of homes, and statements from, his carpet cleaning business. He fooled quite a few.<<< Delete this???
OK, just one more. There’s a property listed right now in the community that’s been listed and vacant for over 6 months, that could & should sell in about 20 days, for about $75,000-$100,000 dollars more than the current REDUCED list price. Why or how you may ask.
From really, really poor marketing to lack of honesty and integrity, I see it all, almost every week, and the saddest part is that the sellers never know what hit them or what’s happening. And I can’t tell them, because as a professional, it violates the Realtors Code of Ethics for a Realtor to “interfere” with a current client/ agent relationship.
The point here is, you want to KNOW that you have the best on your team!
Consider this:
CRS is a Certified Residential Specialist and only 2-3% of Realtors in the country hold this prestigious designation.
SRES. Senior Real Estate Specialist. Specializes in the very real advantages, differences, and needs of us folks over 55 yrs of age.
RSPS: Resort & Second Home Specialist, with advanced training, techniques, and knowledge of investment properties, financing, second homes and strategies for client’s portfolios, planning their future retirement or kids education.
CDPE: Certified Distress Property Expert. The name say’s it all, but from Short Sales to Foreclosures, its’s knowledge, tactics & techniques for Sellers AND Buyers.
These are all earned by years and years of advanced training, experience, success, and above all, customer satisfaction.
I hold them ALL.
With OVER 32 years as one of the region’s most successful Real Estate Brokers. I bring my clients: un-paralleled results, honesty, knowledge, wealth, and on occasion, a good laugh. You can depend on me, to bring the same to you.
So go ahead….contact me! You can poke, prod, or even interrogate me under the brightest of lights. Bottom line is to make sure you put Steve Rath on your “must call” list. You’ll be happy you did.
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Hi Again Negeen,
Here’s version #2:
Would you like to sell your premier home or investment property with a stress-free transaction and walk away feeling that you’ve WON?
That you were successful, the best price and terms were negotiated for you, and you were treated with the highest level of communications, integrity & respect?
How about having an informed, no surprises, stress free transaction, done completely for you and it was just, well….easy?
You can and you’re in the right place!
Hi, I’m Steve Rath and I am a Real Estate “Broker” with over 32 years in the business locally.
You deserve:
An expert property evaluation with recommendations on how to maximize your sales price……
An Honest & accurate price recommendation. A property priced too high or too low results in the same thing to a seller. A net loss to you!
Then of course you want a trained & talented negotiator. Negotiating is a rare skill that some have, & some just don’t. It takes personality evaluation, situational awareness, and “knowing your adversary”, and their motivations through investigation of both their Realtor and the consumer, putting it all together, and your delivery.
Importantly you must have: Quality, professional & targeted marketing. Poor quality materials, photos, virtual tours, and yes even verbiage, are the death of a home listing or the eventual sold price. Anyone, a friend, relative, friend of a friend, person that you just met and haven’t really investigated who has a license, can take your listing, stick a sign in the lawn, put the property into the MLS, and wait….and wait….and wait. Or worse in a seller’s market, you get a quick offer and sale and don’t even know that you left $50,000 on the table. A true professional knows how to “find” and attract your best potential pool of buyers.
On one listing I just sold near Lake Tahoe, the sellers interviewed 4 Realtors. The first three Realtors valued their home between $750K and & 800K. I was last in and guaranteed them, I could sell the property quickly for $990K. I did and in less than a week, with 3 offers.
Also, you want, no need, the best of the best of Real Estate Brokers who can “see” the deal, recognizing, anticipating and communicating to you what to expect, before, during, and after an offer is accepted. This is pretty darn important, don’t you think?
And finally, you really deserve honest, open & frequent communications.
I deliver on all.
Let me ask you this, if you needed life-saving surgery and cost was NO object, would you choose a well-respected surgeon who graduated with honors from Stanford Med and still practices there OR a graduate of The American University of Antigua, not sure of their class ranking, but they do hold a valid medical license? Hmmm
This is such an important life and financial decision that could mean tens of thousands of dollars, even hundreds of thousands to you, and lots of stress or not.
From my over 3 decades in the business and 4 market cycles, I’ve seen it all.
From really, really poor marketing to lack of honesty and integrity, to misrepresentations. I see it almost every week, and the saddest part is that the sellers never know what hit them or what’s happening. And I can’t tell them, because as a professional, it violates the Realtors Code of Ethics for a Realtor to “interfere” with a current client/ agent relationship.
The point here is, you want to KNOW that you have the best on your team!
Consider this:
CRS is a Certified Residential Specialist and only 2-3% of Realtors in the country hold this prestigious designation.
SRES. Senior Real Estate Specialist. Specializes in the very real advantages, differences, and needs of us folks over 55 yrs of age.
RSPS: Resort & Second Home Specialist, with advanced training, techniques, and knowledge of investment properties, financing, second homes and strategies for client’s portfolios, planning their future retirement or kids education.
CDPE: Certified Distress Property Expert. The name say’s it all, but from Short Sales to Foreclosures, its’s knowledge, tactics & techniques for Sellers AND Buyers.
These are all earned by years and years of advanced training, experience, success, and above all, customer satisfaction.
I hold them ALL.
With OVER 32 years as one of the region’s most successful Real Estate Brokers. I bring my clients: un-paralleled results, honesty, knowledge, wealth, and on occasion, a good laugh. You can depend on me, to bring the same to you.
So go ahead….contact me! You can poke, prod, or even interrogate me under the brightest of lights. Bottom line is to make sure you put Steve Rath on your “must call” list. You’ll be happy you did.
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AND #3. Wow is this tough to pin down: This one is 6.5 minutes.
Would you like to sell your premier home or investment property with a stress-free transaction and walk away feeling that you’ve WON?
That you were successful, the best price and terms were negotiated for you, and you were treated with the highest level of communications, integrity & respect?
How about having an informed, no surprises, stress free transaction, done completely for you and it was just, well….easy?
You can and you’re in the right place!
Hi, I’m Steve Rath and I am a Real Estate “Broker” with over 32 years in the business locally.
As a second generation successful Real Estate Broker, I’ve lived it and seen most of what the business can throw at you while building a respected reputation with my peers and connections with thousands of Realtors, vendors and assets.
Here’s what you deserve:
An expert property evaluation with recommendations on how to maximize your sales price. With my experience as an Owner, Broker and President of a very successful real estate company and mentor to dozens of successful agents. I’ve seen the critical components of getting a property ready for market.
You also want an honest & accurate price recommendation. A property priced too high or too low results in the same thing to a seller. A net loss! It’s market knowledge and experience that count.
Then of course you want a trained & talented negotiator. Negotiating is a rare skill that some have, & some just don’t. It takes personality evaluation, situational awareness, and “knowing your adversary”. What are the motivations of both their Realtor and the consumer? Then putting it all together and your delivery to them.
In addition to training and experience, as the father of 4 kids, 3 GIRLS and one boy, man do I know negotiations.
You must also receive, quality, professional & targeted marketing. Poor quality materials, photos, virtual tours, and yes even verbiage, are the death of a home listing or the eventual sold price.
The fact is that anyone, whom you haven’t really investigated who has a license, can take your listing, stick a sign in the lawn, put the property into the MLS, and wait.
Or even worse in a seller’s market, you get a quick offer and sale and don’t even know that you left $50,000 on the table. A true professional knows how to “find” and attract your best potential pool of buyers.
On one listing I just sold near Lake Tahoe, the sellers interviewed 4 Realtors. The first three Realtors valued their home between $750K and & 800K. I was last in and guaranteed them, I could sell the property quickly for $990K. I did and in less than a week, with 3 offers.
Also, you want, no need, the best of the best of Real Estate Brokers who can “see” the deal, recognizing, anticipating and communicating to you what to expect, before, during, and after an offer is accepted. This is pretty darn important, don’t you think?
And finally, you really deserve honest, open & frequent communications.
I deliver.
Let me ask you this, if you needed life-saving surgery would you choose a well-respected surgeon who graduated with honors from Stanford Med OR a graduate of The American University of Antigua, not sure of their class ranking, but they do hold a valid medical license? Hmmm
This is such an important life and financial decision that could mean tens of thousands of dollars, even hundreds of thousands to you, and lots of stress or NOT.
From my over 3 decades in the business and 4 market cycles, I’ve seen all that the real estate business can throw at you.
From really outstanding & professional colleagues in the business, to those with very poor marketing, lack of honesty and integrity, or misrepresentations, I see the highs and lows every week.
The point here is, you want to KNOW that you have a person of honesty, integrity and knowledge on your team! Being an Air Force Veteran with a Top Secret clearance taught me that.
I believe that learning, studying and growing constantly allows me to better serve my clients.
CRS is a Certified Residential Specialist and only 2-3% of Realtors in the country hold this prestigious designation.
SRES. Senior Real Estate Specialist. Specializes in the very real advantages, differences, and needs of us folks over 55 yrs of age.
RSPS: Resort & Second Home Specialist, with advanced training, techniques, and knowledge of investment properties, financing, second homes and strategies for client’s portfolios, planning their future retirement or kids education.
CDPE: Certified Distress Property Expert. The name say’s it all, but from Short Sales to Foreclosures, its’s knowledge, tactics & techniques for Sellers AND Buyers.
These are all earned by years and years of advanced training, experience, success, and above all, customer satisfaction.
I hold them ALL.
With OVER 32 years as one of the region’s most successful Real Estate Brokers. I bring my clients: un-paralleled results, honesty, knowledge, wealth, and on occasion, a good laugh. You can depend on me, to bring the same to you.
So go ahead….contact me! You can poke, prod, or even interrogate me under the brightest of lights. Bottom line is to make sure you put Steve Rath on your “must call” list. You’ll be happy you did.
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Hi there @steve-rath! Awesome job taking action on your infomercial! The options you provided do run too long as we’d like it to be 3minutes at the very max.
Below are my edits – if you could time yourself after and let me know, we can go from there!
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Would you like to sell your premier home or investment property with a stress-free transaction and walk away feeling that you’ve WON?
Do you want the BEST price and terms to be negotiated for you while being in the loop 100% of the way??
You can and you’re in the right place!
Hi, I’m Steve Rath and I am a Real Estate “Broker” with over 32 years in the business locally.
When you work with ME, I make sure to provide you with outstanding resources and tools for an easy transaction!
[in 3-5 sentences, tell them what you can do for them, and minimize educating them]
On one listing I just sold near Lake Tahoe, the sellers interviewed 4 Realtors. The first three Realtors valued their home between $750K and & 800K. I was last in and guaranteed them, I could sell the property quickly for $990K. I did and in less than a week, with 3 offers!!!
I CAN DO THAT FOR YOU TOO!
And finally, you really deserve honest, open & frequent communications.
I deliver.
The point here is, you want to KNOW that you have a person of honesty, integrity and knowledge on your team! Being an Air Force Veteran with a Top Secret clearance taught me that.
With OVER 32 years as one of the region’s most successful Real Estate Brokers. I bring my clients: un-paralleled results, honesty, knowledge, wealth, and on occasion, a good laugh. You can depend on me, to bring the same to you.
So go ahead….contact me! You can poke, prod, or even interrogate me under the brightest of lights. Bottom line is to make sure you put Steve Rath on your “must call” list. You’ll be happy you did.
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Steven, you had beautiful information, and you are welcome to film a video in the future diving deeper into your WHY but for the infomercial time requirement, we had to cut down on a few sections!
Revise and submit and i’ll look again 🙂 proud of your hard work!
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I really like your changes but don’t you think I should add my designations somewhere?
Try this one on for size:
Would you like to sell your premier home or investment property with a stress-free transaction and walk away feeling that you’ve WON?
Do you want the BEST price and terms to be negotiated for you while being in the loop 100% of the way??
You can and you’re in the right place!
Hi, I’m Steve Rath and I am a Real Estate “Broker” with over 32 years in the business locally.
When you work with ME, I make sure to provide you with outstanding resources and tools for an easy transaction!
I will prepare & stage your home to maximize profits.
Target market your property with high quality, extensive, marketing to FIND the best pool of well-qualified buyers.
When an offer comes in, I’ll negotiate the highest price and best terms for you. Through training and experience, I’m well known as an awesome negotiator.
Then I’ll get the sale closed. “Seeing “ the deal, understanding, knowing and anticipating how it will go, is extremely important to the sale and to you!
On one listing I just sold near Lake Tahoe, the sellers were told by other Realtors & neighbors that the value of their home was between $750K and & 800K and they were considering a cash offer at $750,000. I was last in and guaranteed them, I could sell the property quickly for $990,000. I did and in less than a week, with 3 offers!!!
I CAN DO THAT FOR YOU TOO!
And finally, you really deserve honest, open & frequent communications.
I deliver.
The point here is, you want to KNOW that you have a person of honesty, integrity and knowledge on your team! Being an Air Force Veteran with a Top Secret clearance taught me that.
With OVER 32 years as one of the region’s most successful Real Estate Brokers. I bring my clients: un-paralleled results, honesty, knowledge, wealth, and on occasion, a good laugh. You can depend on me, to bring the same to you.
So go ahead….contact me! You can poke, prod, or even interrogate me under the brightest of lights. Bottom line is to make sure you put Steve Rath on your “must call” list. You’ll be happy you did.
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Fantastic, @steve-rath!!! No rush when reading, but definitely practice off camera so you’re feeling very good about the flow!
Here are your next steps:
Halle made a very helpful video on how to record your infomercial.
It is called “VIDEO TIPS” in the Transformational Business Strategy Module.
Here is also an example of what it should sound like. Of course, this is a high-quality version but yours does NOT have to be this
high quality. Just look at the angle of the video and the lighting. -
Alright Negeen, LAST ONE….I hope. Comes in at 2 minutes, 50 seconds and I kinda like it, but still feel to give your valued advise.
Would you like to sell your premier home or investment property with a stress-free transaction and walk away feeling that you’ve WON?
Do you want the BEST price and terms, negotiated for you while being in the loop 100% of the time?You can and you’re in the right place!
Hi, I’m Steve Rath and I am a Real Estate “Broker” with over 32 years in the business locally. During those 32 years, I’ve earned the CRS, SRES, RSPS & CDPE designations, all of which are highly respected in the industry and involve a lot of advanced training, proven experience, and customer service ratings.
When you work with ME, I make sure to provide you with outstanding resources and tools for an easy transaction!
I’ll prepare & stage your home to maximize profits.
Target market your property with high quality and extensive marketing to FIND the best pool of well-qualified buyers.
When an offer comes in, I’ll negotiate the highest price and best terms for you. Through training and experience, I’m well known as a smart and tough negotiator. As a father of 4 kids, 3 of which are girls, I’ve been well “schooled” in the art of negotiation.
Then I’ll get the sale closed. “Seeing “the deal, understanding, knowing, and anticipating how it will go, is extremely important to the sale and to you!
On one listing I just sold near Lake Tahoe, the sellers were told by other Realtors & neighbors that the value of their home was between $750K and & 800K and they were considering a cash offer at $750,000. I was last in and guaranteed them, I could sell the property quickly for $990,000. I did and in less than a week, with 3 offers!!!
I CAN DO THAT FOR YOU TOO!
And finally, you really deserve honest, open & frequent communications.
I deliver.
The point here is, you want to KNOW that you have a person of honesty, integrity and knowledge on your team! Being an Air Force Veteran with a Top Secret clearance taught me that.
With OVER 32 years as one of the region’s most successful Real Estate Brokers. I bring my clients: un-paralleled results, honesty, knowledge, wealth, and on occasion, a good laugh. You can depend on me, to bring the same to you.
So go ahead….contact me! You can poke, prod, or even interrogate me under the brightest of lights. Bottom line is to make sure you put Steve Rath on your “must call” list. You’ll be happy you did. -
Amazing, @steve-rath! I love that your personality was not hidden throughout your infomercial!!!
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@steve-rath the second i’m able to buy a home… i’m coming to YOU! (Even though I live in Austin, TX) LOL!!
But absolutely – let your work shine to others and your personality and know that you will do great things!
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Hi Negeen,
I need your help…..quickly please.
The last version of my infomercial, that you replied to on Feb 2nd and you said was amazing, I mistakenly erased it, don’t have a copy of it and don’t remember it exactly.
I’ve hired a videographer to shoot it tomorrow morning and I can’t find it and/ or practice.
Do you have a copy that you could send to me, pleeeeeease help.
Thanks,
Steve
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Hi @steve-rath, okay PHEW!! Glad to hear you got it 🙂
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