14 replies, 2 voices Last updated by Don Cunningham 3 years, 7 months ago
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    • #45743

      Don Cunningham
      Participant
        @don.cunningham@fidelitycoaching.com

        I am trying to figure out how to post my infomercial?  Also, am I supposed to record the infomercial before you review it.  I seem to be getting hung up on the wrong stuff.  I finished my Linked In Revamp.  Was done by Fiverr, paid $105  still a couple minor tweaks will be done today.

         

      • #45745

        n d
        Keymaster
          @negeen@coredm.com

          Hi there @don-cunningham, i’d actually like to review your script and then we sign off for you to record 🙂

          But no worries if you’ve already paid and gotten the recording.

          Could you post the script you’re using, down below?

          You are doing GREAT!!

           

        • #45746

          Don Cunningham
          Participant
            @don.cunningham@fidelitycoaching.com

            February 16<sup>th</sup>, 2021

             

            30 SECOND INFOMERCIAL DRAFT FOR REVIEW

            Hi There,

            My name is Don Cunningham.

             

            I have been BLESSED with one of the most AMAXING Careers anyone could wish for.

            In a world that often seems so negative, I get to work with individuals and show them how to live and abundant and impactful life.

             

            These individuals in my opinion are some of the BRAVEST people I know.  It is true, you will not see them running into a burning building.

             

            No, these individuals are part of the 20% of the population, who are blessed with a vision of a brighter future, then the one they are living now.

             

            They want to grow, they want to learn, and they are willing to be transformed into the individuals who will turn their dreams and wishes into reality.

             

            They are just waiting for the right person or persons to teach, to mentor and to support them as they make necessary changes.

             

            For the last 20 plus years I have had the privilege and honor to serve many of these individuals.

             

            As a coach, there are few rewards that match the reward to see one of my clients, tell me they no longer need me, because they have made the changes needed to enjoy a balanced life, with financial stability and a lifestyle unimagined previously.

             

            Maybe you are one of those people just waiting to meet the right person that could guide you towards your desired outcome.

             

            Decisions to change are often made based on the cost of something.  However, value is perceived by the return you receive.

             

            Will price stop you from making the right decision or will Value rule the day?

             

            Do you want more from your life, or will you settle for your tax return or some stimulus money from the government?

             

            However, if you are one of those brave individuals I alluded to, then we need to talk.  If you want to talk, go to my LinkedIn page, and sign up on my calendar.

          • #45748

            n d
            Keymaster
              @negeen@coredm.com

              Hi @don-cunningham, this is a really good start!! I do want you to speak to your client rather than referring to them as a whole.

              I’d like you to fill out this template below with what you have written and this will really help with organizing your points a bit better.

              How about you start off asking up to 3 POWERFUL pain point questions…

              Are you WANTING _________?
              Do you NEED __________?

              Want __________?

              (after you ask 3 questions)

              If you answered ‘YES’ to those questions, you came to the right place!

              Hi, I’m _______ and I am a ____________ helping clients with _________.

              (2-5 sentences saying HOW exactly you plan to help / how you serve your clients)

              (you can add 1-2 more sentences about why they should work with you or maybe a motivating 1 liner to get them excited)

              If you want _______________ then message me here on LinkedIn to see if we’re a good fit.

              //

              Fill this out to the best of your ability, and i’ll revise. You are so close!

            • #45754

              Don Cunningham
              Participant
                @don.cunningham@fidelitycoaching.com

                Hi  @don-cunningham, this is a really good start!! I do want you to speak to your client rather than referring to them as a whole.

                I’d like you to fill out this template below with what you have written and this will really help with organizing your points a bit better.

                How about you start off asking up to 3 POWERFUL pain point questions…

                Thanks Negeen…. TAKE 2

                 

                Are you WANTING a more fulfilling and financially rewarding life?

                Do you NEED to get away from your easy chair, and get out of that comfort zone?

                Want to be proud of yourself for being willing to do what so many would never consider doing?

                (after you ask 3 questions)

                If you answered ‘YES’ to those questions, you came to the right place!

                Hi, I’m Don Cunningham and I am a  Business and life coach helping clients with all aspects of their lives, the first aspect is usually financially.  It seems everyone can and wants to make more money.  While money is not everything, most people would like to find out for themselves, and we can help you.

                (2-5 sentences saying HOW exactly you plan to help / how you serve your clients)

                I have always believed that as coaches we are servants to our clients need.  However, we believe we are being hired because we know the steps to take to get the results the client wants.  We start by looking backwards.  We look at where you have been, where are the stumbling blocks that brought them to us.  We review their belief system, which is where many of the challenges lie.  Tony Robbin say’s “The Past Does Not Equal The Future” but neither does it equal the present, so there is hope for anyone whoi is willing to bear themselves and make the changes needed to be transformed into the successful person you desire.

                (you can add 1-2 more sentences about why they should work with you or maybe a motivating 1 liner to get them excited)

                Every time a new client comes on board, I am filled with enthusiasm, b because I know another life will be changed for the good.  I know that 80% of the population would never consider an investment in themselves, but something tells me THAT YOU ARE READY.  If you are not excited about the potential you see in you, then KEEP Moving, because this opportunity is limited to only THE COURAGEOUS!

                If you are one of the COURAGEOUS Ones, then message me here on LinkedIn to see if we’re a good fit.

              • #45768

                n d
                Keymaster
                  @negeen@coredm.com

                  Hi, @don-cunningham! Nice work taking action on revising your infomercial! Below are my comments:

                  I don’t love this sentence very much, consider removing the servant part:

                  I have always believed that as coaches we are servants to our client’s need.  However, we believe we are being hired because we know the steps to take to get the results the client wants.

                  REVISE – this will make people even timider into making the leap if you’re providing stats on others who haven’t:

                  I know that 80% of the population would never consider an investment in themselves, but something tells me THAT YOU ARE READY.

                  Call to action needs work:

                  If you are READY to _____ message me here on LinkedIn to see if we’re a good fit!

                  \\

                  Overall, your message is good but you can clean it up by being a bit more clear with HOW you’re helping them and less on them making the big jump.

                  I hope this helps!

                • #45769

                  Don Cunningham
                  Participant
                    @don.cunningham@fidelitycoaching.com

                    Thanks Negeen,

                    Would you mind giving me some additional insight on how to create a better call to action?

                     

                    I will work on this and get it back to you tomorrow.

                  • #45772

                    n d
                    Keymaster
                      @negeen@coredm.com

                      Hi @don-cunningham, yes definitely.

                      Your call to action could be something that stressed their pain point.

                      If you are READY to have your life ACCELERATED with a coach to back you up 100% of the way… then message me here on LinkedIn to see if we’re a good fit!

                      ^ you can revise if you see fit!

                    • #45777

                      Don Cunningham
                      Participant
                        @don.cunningham@fidelitycoaching.com

                        Hi  @don-cunningham, this is a really good start!! I do want you to speak to your client rather than referring to them as a whole.

                        I’d like you to fill out this template below with what you have written and this will really help with organizing your points a bit better.

                        How about you start off asking up to 3 POWERFUL pain point questions…

                         

                        Are you WANTING a more fulfilling and financially rewarding life?

                        Do you NEED to get away from your easy chair, and get out of that comfort zone?

                        Want to be proud of yourself for being willing to do what so many would never consider doing?

                        (after you ask 3 questions)

                        If you answered ‘YES’ to those questions, you came to the right place!

                        Hi, I’m Don Cunningham and I am a Business and life coach helping clients with all aspects of their lives, the first aspect is usually financially.  It seems everyone can and wants to make more money.  While money is not everything, most people would like to find out for themselves, and we can help you.

                        (2-5 sentences saying HOW exactly you plan to help / how you serve your clients)

                        I have always believed that as coaches we are mentors, and we have the experience to direct our clients as needed.  I believe we are being hired because we know the steps to take to get the results the client wants.  We start by looking backwards.  We look at where you have been, where are the stumbling blocks that brought them to us.  We review their belief system, which is where many of the challenges lie.  Tony Robbin say’s “The Past Does Not Equal the Future” but neither does it equal the present, so there is hope for anyone who is willing to bear themselves and make the changes needed to be transformed into the successful person you desire.

                        In addition to this we analyze and create Goals for the next 12 months initially.  WE look at what it will take, Daily, weekly and monthly to hit that target.  We teach you how to track, so you will always know where you stand in relationship to the goals we set together.  We look at every aspect of your life that you are willing to allow us to.  Meaning personal finances, what will it take to be debt free, how to structure your business finances so we never run out of money for the money machine that funds our personal lives.  It may sound like a lot, but we chunk everything thing down so every aspect of coaching is DOABLE.

                        Every time a new client comes on board, I am filled with enthusiasm, because I know another life will be changed for the good.  I know that 80% of the population would never consider an investment in themselves, but something tells me THAT YOU ARE READY.

                        If you are not excited about the potential you see in you, then KEEP Moving, because this opportunity is limited to only THE COURAGEOUS!

                        If you are READY to have your life ACCELERATED with a coach to back, you up 100% of the way… then message me here on LinkedIn to see if we are a good fit!

                         

                        THANK YOU NEGEEN!  YOU ARE AWESOME!  HOPE WE ARE GETTING THERE? BUT OPEN TO ANY CHANGES YOU SUGGEST.  HAVE A GREAT DAY!

                      • #45790

                        n d
                        Keymaster
                          @negeen@coredm.com

                          Hi @don-cunningham! Below is your newly revised Infomercial – take care 🙂

                           

                          Are you WANTING a more fulfilling and financially rewarding life?

                          Do you NEED to get away from your easy chair, and get out of that comfort zone?

                          Want to be proud of yourself for being willing to do what so many would never consider doing?

                          If you answered ‘YES’ to those questions, you came to the right place!

                          Hi, I’m Don Cunningham and I am a business and life coach helping clients EXCEL in all parts of their lives – even financially!

                          When you work with me, we will first analyze ALL parts of your current situation from the very beginning and have a PERSONALIZED action plan to get your finances and/or goals ready with an action plan for HIGH RESULTS!

                          What more? We will analyze and create Goals for the next 12 months! WE look at what it will take, Daily, weekly, and monthly to hit that target.  My team and I will teach you how to track, so you will always know where you stand in relation to the goals we set together.

                          We look at every aspect of your life that you are willing to allow us to.  Meaning personal finances, what will it take to be debt free, how to structure your business finances so we never run out of money for the money machine that funds our personal lives.

                          Every time a new client comes on board, I am filled with enthusiasm, because I know another life will be changed for the good.  I know that 80% of the population would never consider an investment in themselves, but something tells me THAT YOU ARE READY.

                          If you are not excited about the potential you see in you, then KEEP Moving, because this opportunity is limited to only THE COURAGEOUS!

                          If you are READY to have your life ACCELERATED with a coach to back, you up 100% of the way… then message me here on LinkedIn to see if we are a good fit!

                        • #45792

                          Don Cunningham
                          Participant
                            @don.cunningham@fidelitycoaching.com

                            Is this your approval and ready to do live?

                          • #45795

                            n d
                            Keymaster
                              @negeen@coredm.com

                              Hi @don-cunningham, yes!

                              Here are your next steps:

                              Halle made a very helpful video on how to record your infomercial.

                              It is called “VIDEO TIPS” in the Transformational Business Strategy Module.

                              Here is also an example of what it should sound like. Of course, this is a high-quality version but yours does NOT have to be this
                              high quality. Just look at the angle of the video and the lighting.

                               

                            • #45820

                              Don Cunningham
                              Participant
                                @don.cunningham@fidelitycoaching.com

                                Hey Negeen,

                                 

                                I have done about 20 takes of my 30 second infomercial, which is actually 3 minutes 8 seconds.  Please review and be honest.  I can always continue redoing it, but I know it needs to be good.  Thank you very much.

                                 

                                https://youtu.be/s4XfWWrTJ_I

                                 

                              • #45822

                                n d
                                Keymaster
                                  @negeen@coredm.com

                                  Hi @don-cunningham, a very nice job taking action on your infomercial!

                                  I’d like you to practice the script above a few more times off-camera so that when you DO film, it is coming off naturally.

                                  You also NEED to have eye contact with the camera because right now you’re not talking to anyone especially if you’re not making eye contact with the camera.

                                  If you haven’t see the video Halle recorded called “VIDEO TIPS” in the Transformational Business Strategy Module, please do so 🙂

                                   

                                • #45856

                                  Don Cunningham
                                  Participant
                                    @don.cunningham@fidelitycoaching.com

                                    Hey Negeen,

                                    I redid another 20 takes and changed part of the video.  Let me know what you think.  I need this to be right, so do not worry about my feelings, you are the expert.

                                     

                                     

                                    https://youtu.be/pl5O5foo9L8

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