Hero story for new business – Sharon Wu

Sharon wu Wu — Sun, 20 May 2018 17:00:58 +0000

If I have a new business that I never have a testimonial or not have successful story myself, my reason to be in the business is because I saw my mentors are successful after 30 years and they are all retired with good life style. What should I do with the following part?

What action do I want my audience to take?*

This is very important. You ALWAYS want to have some sort of call to action at the end of your story. This should be the same action that your hero takes in some form in the story… so you could be telling about the actions that the hero takes using your product or service or strategies.

The other thing you can do here is show a comparison of two people, with one taking the action or using the product or service and one that did not. Show how the one who failed did not take action and describe what that person had to face because of it.

what if I am new to the business – High End Client

Hero story for new business – Sharon Wu