I had a hard time with the accelerator questions being about a perfect client. What keeps them up? Upsets them? Frustrations? NO idea how to tie that to my profile, but moving on to next lesson and will see.
Hi @wennie-mcanally, this is a good question and I’m happy to provide clarity. The Perfect Client exercise is meant as a way for you to have a very clear idea of who you WANT to work with. Those questions are a way to imagine what their pain points are – so when it comes to writing your sales letter in your LinkedIn profile, you will have a good idea of what they’re needing the most assistance with. If you have a good idea of who you want to work with, that’s great and you can keep moving forward!
Thanks. That became a little clearer in the first videos on lesson 2.
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